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Nutrition Label Reading for Smarties

BY ELIZABETH BORELLI

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Step into any grocery store and you’ll see lots of products with claims like “Multi-grain,” “Healthy,” “All-natural” or “Gluten Free.”  The trouble is, many of these so-called “health foods” contain some of the worst ingredients, including excess sugar, suspect chemicals and additives banned in many other countries.

If this is surprising, consider who ultimately decides whether or not a food can be labeled as healthy in the US.   Not the FDA, as most people believe, it’s the manufacturer!  So the bottom line is, you can’t take what you read on the front label at face value—ever!”  And despite what the title of this article indicates, studies show that 84% of American shoppers are confused about their nutrition choices.  In short, these things are challenging by design.

Food labels are not only confusing, they’re tiny!  But reading them is important, because when you must eat processed (and at least some of the time, most of us must do) you don’t have to eat junk.  By making it hard to read and understand the information listed, manufacturers give themselves plenty of latitude when it comes to ingredients. So even if you can barely make out the words, take the time and do the legwork to source your goods. You’ll be able to navigate the grocery store aisles more easily once you know what to look for.

Here are some basic tips for healthier food selection:

Check out this chart published by the USDA Dietary Guidelines to see how most of us measure up:

AmericanDiet_vs_TargetDiet-560x342

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